Company News, New Products

JVN Introduces Limited-Edition Complete Air Dry Cream For Pride Month

The soft styling cream adds buildable, touchable hold, allowing natural texture to shine while reducing frizz by 97%.

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By: Lianna Albrizio

Associate Editor

JVN’s bestselling Air Dry Cream has been given a #Pride2022 makeover.   The soft styling cream adds buildable, touchable hold, allowing natural texture to shine while reducing frizz by 97%.    The cream has been repackaged in rainbow colors in celebration of Pride Month to represent living colorfully and being true to oneself.   In partnership with #YouAreEssential, the colorful packaging was designed by artist Zipeng Zhu. #YouAreEssential is a national crisis relief orga...

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